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Stoke City F.C. grounds to be renamed Bet365 Stadium
2016-04-30 11:45:23Bet365 entered a deal with Premier league soccer club Stoke City F.C. on the rebranding of their stadium.
Once the 2016/2017 season starts, the premier league’s stadium, formerly known as Britannia Stadium, will be renamed the Bet365 Stadium.
This agreement forms part of a six-year sponsorship deal. The deal also includes the shirt sponsorship of the team’s jersey. The announcement is of little surprise to those familiar with the football club.
Stoke City F.C. is owned by local businessman Peter Coates and his family, as is the betting company Bet365, which offers sports betting alongside a comprehensive online casino offering.