Sky Bet teams up with Worldpay

Worldpay will now act as the online payments provider for Sky Bet, providing their knowledge and expertise, as well as payment insights, while collaborating with Sky Bet on their continued focus on payment innovation.

One obvious advantage for Sky Bet with this deal is the Apple Pay functionality. They can now facilitate their customers with using Apple Pay. This is the mobile payment and digital wallet service for iPhones, iPads and Mac devices.

Andrew Sacre of Sky Betting and Gaming commented that “Providing customers with a sophisticated digital experience is an absolute priority for us, which means supporting a growing number of emerging payment options, including Apple Pay.”
“The digital gambling and payments space continues to evolve, driven by changing consumer habits and innovative new technologies, and Worldpay’s unique insight into customer patterns will be key to delivering a market-leading service.”

It is thought to be Worldpay’s technology-first philosophy which placed them as frontrunners for this Sky Bet deal. Something which Sacre also alluded to.
“We wanted a payments partner with not only the industry expertise but the pedigree in new and exciting technologies and products to join us in some of the exciting plans we have for the years ahead.”

The Worldpay vice president, Peter Wickes, highlighted the fact that Worldpay is no stranger to the pressures of dealing with the largest names in the market.
“By working with more than 150 of the biggest names in the industry, we pride ourselves on the market-leading expertise we offer to the gambling sector… Introducing Apple Pay is an exciting move from Sky Betting & Gaming, and we look forward to supporting their continued innovation and growth into 2017.”

Sky Bet is, of course, a household name in the UK, Ireland, and much of Europe. Sky Bet currently sponsors the three football league divisions; the Sky Bet Championship, Sky Bet League One, and Sky Bet League Two.

Sky certainly have their fingers in many pies - as well as Sky Bet, you can try your luck at the Sky Casino or Sky Vegas. Alternatively, you can try your hand at Sky Poker or Sky Bingo.
If it’s just the football that interests you then have a crack at Soccer Saturday Super 6 or Sky’s own Fantasy Football!

Sky Casino is one of the sleekest online casinos you will see and it offers everything from slots to video poker, and roulette or blackjack. There is also a live casino section on the site.

Of course, everything has to be mobile-focused these days and it’s no different with Sky Bet. The Sky Bet mobile app is very impressive, and allows you to stake your bets, cash out and collect your winnings, even when you’re on the go!