Unibet hit the back of the net with PSG!

Unibet is one of the biggest online gambling companies in the business. Amazingly, this company has over 16 million customers which is growing exponentially all of the time! Unibet which is a part of the Kindred Group is known the world over for offering top-quality online slots and lucrative bonuses for all casino players to enjoy on a daily basis. Just recently, Unibet announced an exciting partnership with the hugely successful French Ligue 1 football club Paris Saint-Germain.

A match made in heaven

On Thursday June 21 2018, Unibet entered into an exciting two-year partnership with famous French football club Paris Saint-Germain (PSG). Throughout this time period, Unibet will act as the team’s official betting partner. Thanks to this new partnership, Unibet will receive exclusive branding exposure which will be displayed inside the club’s Parc des Princes stadium. Furthermore, Unibet and PSG will work together to offer customers a range of exclusive bonuses and offers.

PSG sponsoring director Marc Armstrong had this to say about the deal: “We are delighted to welcome Unibet to the Paris Saint-Germain family; we both share the same spirit of conquest, a passion for football and a strong desire to impose our brand in very competitive markets“.

Matthieu Drida, from Kindred Group added: “With Paris Saint-Germain, Unibet intends to increase its reputation throughout Europe and offer its players exclusive content, closer to the game“.

It’s exciting times indeed for both Unibet and PSG and it will be very interesting to see how this partnership works out over the next couple of years.

Other sponsorships

Unibet is no strange to teaming up with football teams as just a few months they renewed their partnership with Danish Superliga football club FC Copenhagen. The new deal runs until the end of 2021, extending the successful relationship between the two parties to nine years working together. Under this new deal, Unibet will keep the naming rights to the B stand at the team’s home stadium and continue to work with the club on more fan-focus projects. Unibet is also the principal partner of English Championship Football Club Aston Villa and was the club’s official shirt partner for the 2017-18 Championship season.

Unibet are not just content with teaming up with football teams but they also have partnerships in many other sports. For example, Unibet is the official betting partner for the world-renowned Investec Derby horse racing festival held in Epsom. Unibet have also dipped their toes into the cricket arena by becoming the official betting partner of Warwickshire CCC. One of the most famous sponsorships that has been hugely profitable for Unibet is without the doubt their partnership with the Professional Darts Corporation (PDC) as Unibet is a primary sponsor of a variety of prestigious darts tournaments including the Unibet Premier League, Unibet Masters, Unibet World Grand Prix, as well as the Unibet European Championships. With all of these excellent sports sponsorships doing great business for Unibet right now, I wonder which sport will be sponsored next by this online gambling juggernaut?

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