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Mobile is where mFortune's strength lies

2017-04-04 08:57:57

Ever since virtual reality took off within the gaming industry, tech fans are increasingly paying attention to what is happening within the casino industry. Alongside virtual reality, casinos are at the forefront of another tech revolution: the 'mobile-first, desktop-second' movement, which describes the shift from desktop gaming via the Internet to mobile gaming via apps and mobile optimised sites.

A pioneer of the Mobile Gaming market


mFortune is one of the pioneers when it comes to promoting that shift. mFortune develops impressive mobile slots and mobile phone casino games. It focuses its efforts on a variety of devices and aims to develop casino apps for each of its slot games for all the latest devices.

While one of the first apps for the Apple Watch was a gaming app; namely, the infamous slot game, Thunderstruck II, by Microgaming, the slot market for wearables has not taken off at the same speed that mobile games have. Smartphone ownership is on the rise. Simultaneously, the average time users spend on their smartphones has also risen. Today, the average smartphone user in the UK spends 66 hours a month on their phone. With 87 hours a month, the time spent on mobiles is even greater in the US. 'I think that all games will be played on mobile in five years or some sort of a mobile device, whether that would be a watch, or a new tablet, or something like that,' comments James Boran, affiliate manager at mFortune.

'I think everything’s going more mobile. I think we were the first brand to realise the strength of mobile and a lot of the other brands are now belatedly getting on board,' adds the mFortune affiliate manager. To make, the experience even more flawless for mobile gamers, mFortune introduced payment which allows players to add the cost of their game to their phone bill. This removes the need to enter a lengthy process to deposit; hence, giving players more time to play slots. Currently, mFortune primarily develops apps for mobile. Smart watches, and other wearables, simply aren't that widely spread yet.