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JackpotJoy - The Secret to its Success

2017-05-24 09:56:47

The company's current market cap stands at £414.54 million. Given JackpotJoy's current developments, this figure is set to grow within the second half of the year.

Room for growth

JackpotJoy's high retention rate makes the company attractive for investors. 90% of all income JackpotJoy earned with real money games was generated by customers that joined in 2015 or earlier. This figure is highly important as it indicates that the company will most likely continue to generate strong revenues.
Furthermore, the user numbers at JackpotJoy grew by 15% year-on-year. Today, JackpotJoy has approximately 240,000 players that spent on average £87. That's 2% more than the year before.

No other brand can keep up with JackpotJoy

JackpotJoy has a 22% share of the UK market for online bingo. The closest competitor is Gala Bingo with 14%, followed by The Sun Bingo at 12%.

JackpotJoy points towards its high volume of players to explain this success. According to the company, JackpotJoy's strong player base has allowed them to offer more frequent games, lower waiting times and higher jackpots which subsequently led to more jackpot winners. This has boosted JackpotJoy's reputation and its ability to invest in new technologies and concepts, thereby attracting even greater numbers of players.