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GVC Relaunch PartyCasino With Exciting Times Ahead

2017-07-17 07:27:28

The site which was formerly the world's largest online casino is looking to become the industry leader once again in a move that has seen the complete revamp of the PartyCasino website. GVC is now focused on giving end users a simple and transparent experience the company putting more weight on player entertainment.

Advertising Campaign And Ibiza Promo

The surprise move is being flanked by a major new advertising marketing campaign, which offers PartyCasino customers the opportunity to win an exclusive all-expenses paid party in Ibiza, which will see a performance by world-famous DJ Robin Schulz. The PartyCasino commercial aired for the first time on 12 June and will run on British terrestrial and satellite TV channels for three months. The aggressive campaign marks a new era for the casino as it looks to gain more exposure and improve market position.

Major Change At PartyCasino

GVC acquired the PartyCasino brand in 2016 and wasted no time in changing things, appointing new management given the task of establishing PartyCasino as a unique brand with its own identity as well as changing every element of its offer to end users. Since then PartyCasino has witnessed major change and this will not be lost on loyal customers using the website on a regular basis. This process started with the site's product line-up, which has been given a new lease of life with the addition of hundreds of games, each carefully chosen from the industry's leading developers to sit along side PartyCasino's unique home-grown titles.