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Betsafe announce Further Partnerships

2017-08-17 06:16:33

Fuse Partnership


Marketing agency Fuse has been working with Betsafe since last year and has recently announced an extension of the partnership which will see the Omnicom Media Group subsidiary work across the brand's complete portfolio of properties over the next year to deliver brand experiences.

Betsafe Statement


Nicola Fitton, managing director of Betsafe, said: "We have been very impressed with the impact Fuse have had on our partnership with Manchester City over the last season and most recently the Betsafe Star Sixes event held at the O2. The broad experience and expertise Fuse provided has enabled us to quickly optimise our partnership programmes and integrate an expanded portfolio of properties into our latest ‘Passion overcomes the odds’ brand campaign."

Fuse Statement


Neil Callaghan, director at Fuse, said: "We are delighted to extend our relationship with Betsafe. They are one of the most ambitious and exciting online brands in the UK right now, which is using partnerships to great effect and making a real impact. Betsafe’s impressive and diverse partnership portfolio is developing all the time, providing great benefits to fans and customers. Along with their market leading Horseracing product, we have a lot of exciting campaigns to work on in the year ahead."