Betfair Extend Sponsorship Deal with Jockey Club Racecourses2017-10-04 10:03:53
Betfair have announced that they’ll be extending their sponsorship of two of horse racing’s biggest events, Haydock's Betfair Chase and Sandown’s Tingle Creek. Betfair, which has sponsored the Haydock Chase since 2005 and the Tingle Creek since 2015 is set to extend their sponsorship of both events up to 2019. Both Grade 1 contests take place on Jockey Club Racecourses, the largest racecourse group in the UK with a portfolio of 15 racecourses including Aintree, Epsom Downs and Newmarket. The financial terms of the new agreement have not yet been revealed but both parties were keen to continue the long-running relationship.
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Announcing the sponsorship renewal Barry Orr, Head of Media at Betfair outlined Betfair’s thinking behind the new deal, he said: “We are once again delighted to back two of the most exciting and iconic races in the National Hunt calendar. This will be the 13th renewal of the Betfair Chase and we are extremely proud to have helped establish the race as a premier target for top chasers and young pretenders alike. It is a race with a rich history which continues to be a strong and sound platform to chasing success.”
Betfair’s continued association with two of the UK’s biggest horse racing events will only further boost the firm’s status as the UK’s premier destination for horse race betting. The company is an authorized betting partner of British Racing and was also the first gambling operator to sign a commercial agreement with Jockey Club Racecourses.
Speaking on behalf of Jockey Club Racecourses, Chief Executive Paul Fischer added: “As a major supporter of British Racing we’re delighted Betfair is continuing to partner with us on two of the biggest days of jump racing in the calendar. We remain extremely grateful to Betfair, not only for the role they played as a founding partner but also for the ongoing support they offer to race.”
Betfair is one of the UK’s biggest and most popular online gambling companies. The company, which has headquarters in Hammersmith in West London and Clonskeagh in Dublin, operates the world’s largest betting exchange. Betfair offers sports betting, online casino, online poker and online bingo to punters across Europe. In 2016 the company became part of Paddy Power Betfair after it was acquired by the Irish bookmakers in a deal that’s believed to have been worth close to $12 million. Betfair is licensed and regulated by the Malta Gaming Authority and the UK Gambling Commission.
At the Betfair casino players can find a wide range of casino games including everything from slots and table games to live casino and poker. All of the games at the Betfair online casino are powered by the excellent software company Playtech, makers of the popular Marvel series slots. As well as an impressive selection of slots including popular titles such as Buffalo Blitz, Ice Cave, Tiki Paradise, Hologram Wilds and Robocop. Players can also enjoy a game of roulette, blackjack, baccarat or craps. Betfair’s excellent casino offering saw the company win the prestigious ‘Casino Operator of the Year’ award for 2016 from EGR.
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